How are XL Reservations generated?
XL Reservations originate when a potential customer makes an inquiry through one of the restaurant's contact channels (for example, chat, social media, or messaging channels) requesting information to organize an event or a reservation for a large group.
When the system detects this opportunity, the customer is asked to leave their contact details and some initial details about the event. This information allows the restaurant team to follow up in an organized manner.
Opportunity management
Once the request is registered, the information moves to a list of XL Reservation leads, where an advisor or member of the commercial team can manage each opportunity.
The advisor will contact the customer to:
Confirm the number of people.
Understand the type of event.
Ask about tentative date and time.
Review special needs (menu, space, budget, etc.).
This step allows for evaluating the feasibility of the reservation and moving forward with the event coordination.
XL Reservation statuses
Once the lead has been managed, the advisor can update its status based on the result of the contact:
Confirmed reservation
If the event takes place, the request is transformed into a formal reservation, which will become part of the restaurant's reservation list.
Lost opportunity
If the event does not take place, the lead can be marked as lost, indicating the corresponding reason. This allows the restaurant to analyze the causes of loss (for example: price, availability, date, capacity, etc.) and improve its commercial process.
Why is it important to manage XL Reservations?
XL Reservations represent high-value opportunities for the restaurant, as they involve a larger number of guests and, in many cases, special events. Having an organized process for follow-up allows you to:
Avoid missing commercial opportunities.
Centralize event inquiries.
Provide professional follow-up to each customer.
Obtain valuable information about conversions and losses.
Optimize the operational planning of the restaurant.
This way, XL Reservations work as a bridge between an initial inquiry and the realization of an event, ensuring that each opportunity receives the appropriate attention.