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What: is Google My Business (GMB)?

We explain what Google My Business is

Ramón avatar
Written by Ramón
Updated over a year ago

💡 What is Google My Business?

Google My Business is a free, easy-to-use tool for businesses and organizations to manage their online presence on Google, including Search and Maps 🔍. To help customers find your business and tell them your story, you can verify it and edit its information.

For Local SEO , it is not enough to have a well-optimized website. It is essential to complement the website with Google My Business, which will give us a public identity and a geolocated presence on Google.

The advantages of Google My Business are:

  • Your business can appear in local search results.

  • Keep your clients updated with all the information about your company (opening and closing hours, telephone, address, information...).

  • Build customer loyalty thanks to the Google+ page.

  • Get statistics on how customers have searched for your business, where they came from, and be able to track user interactions.

  • You will be able to see the comments and ratings that your customers leave you through the reviews.

📌 Remember that through RAY, you can automatically respond to your customers' comments and view your brand's reputation.

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Visit our Help Center , there you will find more information to continue learning about the platform.


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